COLOR WOW Color Control Purple Toning Foam


What it is: 

An easier, friendlier alternative to purple shampoo, this alcohol-free foam neutralizes brassy yellow tones on blondes and lighter hair colors while adding bounce and style memory.

What it does:

neutralizes unwanted yellow tones while boosting volume and bounce. Time-saving and alcohol free, this 100% vegan formula is perfect for restoring natural colour and vibrancy.

What Else You Need to Know:

-Leave-in styling foam with a stain-free formula to neutralize brassiness & yellow tones.
-Revives the hair's elasticity, giving it a soft & flexible texture
-Makes styling easier and protects against breakage.
-Vegan friendly & cruelty free, Free from alcohol, parabens, sulphates & gluten.
-Recommended for blonds or brassy, yellow-tone hair. 

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